Douglas Henke

Douglas Henke

Building FirstSaleAi™️

🇺🇸 United States · 0 followers · 0 following
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This is smart.

Most founders spend months guessing what people want when the answers are already hiding in conversations.

Finding pain points is one thing.

Finding people actively looking for solutions is where things get interesting.

This is interesting because most founders fall in love with the idea before validating the market.

A few minutes of research can save months of building.

Curious, have you found founders are more likely to overestimate demand or underestimate competition?

This is interesting because most people focus on finding creators.

Very few focus on finding the right creators.

A campaign with 10 aligned creators will usually outperform 100 random ones.

Curious, what’s been the biggest challenge you’re seeing brands face today when it comes to influencer marketing?