This is an interesting approach to lifecycle marketing. A lot of startups know they need onboarding, activation, and win-back flows, but they rarely have the time to continuously optimize them. I like the idea of making the process more hands-off while still keeping humans in the approval loop.
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This is an interesting approach to lifecycle marketing. A lot of startups know they need onboarding, activation, and win-back flows, but they rarely have the time to continuously optimize them. I like the idea of making the process more hands-off while still keeping humans in the approval loop.