Fluid Focus
The app that rewards healthier screen time and productivity habits
Fluid Focus is the first app that pays people to put down their phones. Built for Gen Z and young professionals, it uses gamification and behavioural science to reward users with real-world incentives — from gift cards to charitable donations — every time they reduce their screen time. Instead of blocking apps or relying on guilt, Fluid Focus makes focus feel fun, measurable, and meaningful.
Backed by a £640K pre-seed round and supported by over 40 academic institutions, including a formal study with a Russell Group university, Fluid Focus is already gaining traction with thousands of users across 177 countries.
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